The Editor at CRMsearch belongs to the American Society of Business Publication Editors (ASBPE) and has adopted our Editorial Practices and Conduct based on the ASBPE Guide to Preferred Editorial Practices. CRMsearch.com exists to serve its readership and to provide this service effectively, our editors and journalists must maintain editorial excellence and the trust of our audience. These attributes are built on our attention to reader needs and on a publicly expressed dedication to such journalistic principles as accuracy, fairness, balance, attribution, and separation of news from analysis, news and analysis from opinion, and of editorial from advertising content.
I. Conflicts of Interest
Only the editorial staff shall make final editorial decisions. In all ways, editorial coverage shall be based solely on reader needs in the view of the editors. All dealings with non-editorial personnel, especially advertisers and public relations representatives, but also story sources, are to be conducted with the clear understanding that no preferential editorial treatment should be expected from the interaction and that the journalistic principles stated herein will be followed. Favorable editorial coverage or preferential treatment in an article does not hinge on the prospect of ad sales, financial gain, or other factors that are not related to editorial integrity.
II. Standards for Editorial Operations
The constant attention of editors is required to make sure that the entire editorial function, from preparing material for publication to offering a chance for readers and others to respond after the fact, is conducted fairly and in the readers’ best interests.
Management will maintain a system, independent of reporters, for checking facts in articles and other content.
The same guidelines governing regular staff apply as well to paid or non-paid contributing writers, editors, or artists. Editors should respect the right of freelancers to work for other publications, although editors are entitled to discuss limitations, so that the same contributor doesn’t have bylined work appearing in a competing publication, for example.
In the case of any research, rankings, “best of” or “worst of” awards, buyers’ guides or similar editorial products, a neutral third party, such as a consulting firm, may be used to help avoid conflicts of interest. In any editorial content, a discussion of the methodology, including methodological and analytical limitations, is recommended to allow the reader to make informed judgments about the value of the content.
Editors are accessible to readers, and offer feedback via email, mail and telephone. Contact should be made using the contact information at the Contact Us page.
III. Graphics and Photography
Graphic materials are prepared with the same care and concern for accuracy, fairness, balance, and attribution as text content. The integration of the graphic and text components, so vital to the overall ability of a publication to present material fully and fairly, shall be done responsibly, to ensure readers’ trust.