CRM Software Quotes
CRM search»Marketing Software Directory»Eloqua


Eloqua Coverage

MarketoEloqua HeadlinesEloqua CorpEloqua ProductsEloqua ReviewEloqua Competitors

Eloqua Headlines

3.5 stars
Oracle Acquires Eloqua—And What This Means to the CRM Industry
Oracle Acquires Eloqua Oracle has acquired marketing automation pioneer Eloqua, and with this acquisition accelerates its growth into a red hot marketing software industry. But this acquisition is interesting not because Oracle gains an impressive product, but because this product is symbiotic with Oracle’s CRM and CX software solutions, and will further fuel a movement where competing CRM software publishers follow suit.
line
3.5 stars
Eloqua Marketing Software Discussion with Joe Payne
Joe Payne Joe Payne, CEO of Eloqua, the company that coined the term "marketing automation software", explains how the company's marketing software uses social media to achieve social marketing objectives, how Eloqua is advancing mobile marketing capabilities and how its using an online ecosystem of integrated third party apps to extend the value of Eloqua marketing software.
line
4 stars
Eloqua CEO, Joe Payne
Joe Payne, Eloqua Leveraging culture as a predecessor and highly synergistic compliment to business strategy, implementing a go to market business model based on continuous customer success and championing the best practices of the most successful customers for the benefit of all customers are just a few of the actions of industry leader Eloqua, and its tenured CEO, Joe Payne.
line
4 stars
Eloqua Software Review
Eloqua Eloqua is the category-defining marketing automation leader. However, that leadership is more at risk now than at any time in the last decade. The competitive landscape has ballooned and become fragmented. Venture-backed start-ups spring up with near predictability. Nonetheless, the release of Eloqua 10 has reconfirmed why Eloqua continues to lead the marketing automation software industry.
line
3 stars
Eloqua IPO and its Impact to the Marketing Software Industry
Eloqua What does Eloqua's IPO announcement mean for the marketing software industry, and for Eloqua itself, for that matter? In addition to news buzz, Eloqua alerts potential buyers, customers, and competitors where it wants to go. It also promotes its product, staves off competition from chief competitor Marketo, and surreptitiously advertise its availability to be acquired.
line
  How CIOs Should Be Helping Marketers
Forbes Forbes author Dan Woods, with expert commentary by Eloqua's Steven Woods, suggests that if technology leaders take the time to think like marketers, understand the process of marketing, delve into marketing automation technology, and attempt to find sources of data that can be of assistance to marketers, the business impact can be tremendous. Go To ... Go To
line
  CEO Payne Explains the Online Art of Closing the Deal
Washington Post CEO Joe Payne explains online lead tracking and the changing buyer landscape. "Every person who comes to your Web site isn't a good person for the salespeople to follow up on," advises Payne. "What we do is filter down by tracking their behavior, by gathering information from them, and we filter down to the ones most likely to buy and then push those to the client's sales force. Go To ... Go To
line
  Eloqua CEO Joe Payne Talks Marketing Automation Software with Marketing News
AMA Eloqua's recurring revenue growth rate was more than 32% last year, and it netted GAAP revenue of $51 million for 2010, which CEO Joe Payne says was due to acquiring new customers and retaining existing ones. In this Marketing News interview, the Eloqua CEO also delivers marketing software advice as well as insight for the elusive goal of sales and marketing alignment. Go To ... Go To
line
   

 

 

Eloqua

 

 

About Eloqua

Eloqua's mantra is to automate the science of marketing, including campaign execution, testing, performance measurement, prospect profiling, and lead nurturing in order to allow marketers to drive revenue and do what they do best - build creative campaigns, deliver compelling content, acquire qualified leads and develop strong brands.

 

 

Quote

Eloqua leads in market presence and installed base sophistication. Recognized as the inventor of the Lead Management Application (LMA) category, Eloqua has the longest tenure and most impressive customer list among pure-plays."

~ Forrester Research

 

CRM Price Quote

Follow Us
social
social
social
social

crm search

Home   |  CRM  |  Sales  |  Marketing  |  Service  |  Call Centers  |  Channels  |  Resources  |  Blog